Can you be risk free all the time? NO, risk free doesn’t exist, but you can be much more prepared for the next event. There’s a lot of focus on top 80% spend suppliers, but often, it’s the 20% where you may find weakness.  Understanding risk in the low 20% of spend suppliers, is very important.  Use big data to mitigate before events occur.  This is a much more responsible way to manage your supply chain.” - Rubik Babakanian, Sr.VP & CPO, Western Digital Corporation


Western Digital is an Industry Leader and Innovator in storage technology, specializing in the manufacture and sale of portable storage, external & internal (HDD, SSD) storage, and network-attached storage devices.

In 2011, Thailand floods and the tsunami in Japan affected WD’s supply chain.  In the aftermath of these events, the Board of Directors made resiliency a key priority for the company.

Western Digital decided to develop a supply chain resiliency program, with objectives to improve the company’s ability to detect global events, identify risks across the geography of its operations (and that of its suppliers), and to understand the resiliency of sub-tier suppliers.

Download the Case Study now to understand WD's journey in supply chain resiliency and how deep supply intelligence helped them become aware of sub-tier dependencies and manage them.